Beyond the Myths: How Small Businesses Actually Secure Funding

In this session, we will take a practical and transparent look at how small businesses successfully secure funding. Many entrepreneurs receive mixed messages about financing - especially around grants, startup loans, and what it takes to qualify. With so much information circulating, it can be difficult to distinguish between common assumptions and actual lending requirements.

This course will clarify how different types of funding work and walk through what lenders evaluate when reviewing an application. Participants will gain a better understanding of the Five C’s of Credit, the role of personal investment and financial stability, and why thoughtful planning before applying can significantly improve the likelihood of approval.

We will also cover:

• The difference between grants, loans, and alternative funding sources

• What lenders review in your personal and business financials

• Why working capital planning is essential