Website Usability for Small Business

In 2024 having a website is a standard for any business, professional, brand, or organization, but having a great website is about more than just building it. Your website has to focus first on the people who visit your website and you must have a clear understanding of their expectations. Your website also has to highlight and drive people towards your brand goals so it is as easy as possible for them to explore, engage, or buy. Websites are not a static tool. They are always growing, evolving, and changing with the audiences and the business. Join web design expert Sarah Benoit as she shares the basic rules of website usability and provides tips and tricks for making sure everyone who visits your website has the best experience possible. Also explore tools for testing your website and making sure you identify problems and plan to make adjustments.