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Meet our Advisory Board Member - Julie Dyer



Julie Dyer is the President and Owner of Express Yourself Promotional Products, LLC headquartered in Hendersonville, North Carolina. She partners with both large corporations and small businesses, providing custom marketing materials to help grow their brand.


This past month, she was awarded the Bubbles Griffin Award at the 7th Annual WWBC Conference. This award is given to a women entrepreneur who has helped out in the community and continuously helps others improve their lives. Julie has been on the WWBC Advisory Board for many years and we sincerely appreciate all she has done to help our WNC entrepreneurs grow.


After a stellar 21+ year military career, Julie retired in 2001 as a Navy Senior Chief (Air Warfare/ Surface Warfare). She started her business in 1998 while she was still in uniform. Without a break in business, Express Yourself has been going strong ever since for 24 years!


Julie has always had an entrepreneurial spirit, largely due to her strong desire to help people. Her can-do positive attitude has helped her business thrive. Her belief, which has always held true, is if you take care of the client to the best of your ability then the rest will follow.


Julie holds a Bachelor of Arts Degree in Behavioral Science.


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